1. Keep it cool: Beer should be stored at a consistent temperature between 45-55°F (7-13°C) to prevent spoilage and maintain its flavor.

2. Avoid light: Beer can be damaged by exposure to light, so store it in a dark place or in a brown or green bottle.

3. Store it upright: Storing beer upright helps prevent oxidation and maintains carbonation.

4. Age it properly: Not all beers are meant to be aged, but some high-alcohol or sour beers can benefit from aging. Store these beers in a cool, dark place for up to a year or more.

5. Serve at the right temperature: Different styles of beer should be served at different temperatures to bring out their optimal flavor and aroma.